UI/UX Design and Digital Innovation Professional based in Ubatuba, with a background in IT Management and experience in web design, UX research, and product design.
Passionate about engaging experiences that streamline processes and drive business growth, with expertise in Design Thinking, Scrum, and agile methodologies.


Hi, how are you?
My name is Maya
Who is Maya?
I’m Maya Barbosa, a designer passionate about digital innovation. I have a degree in IT Management with a focus on UI/UX Design and am fluent in English. Curiosity and the drive to create more human and accessible digital experiences have always guided my journey.
I contributed to the development of an administrative management software, which was presented at the VIII Jornada Internacional de Investigación—an experience that reinforced my belief in the power of design to enhance efficiency and usability.
As a Web Designer, I honed my ability to turn ideas into intuitive interfaces, blending aesthetics with functionality. My goal is to create solutions that not only solve problems but also improve the way people interact with technology—making it more inclusive, seamless, and meaningful.
My Projects


Gamification in Education


SIGED: Faculty Management System
I developed a gamification strategy for an e-learning platform to enhance student engagement and motivation. By implementing points, badges, and leaderboards, the initiative led to increased dedication, progress, and course completion rates.
This project presents the development of a contract management software for temporary faculty hires, as part of an integrative project. The system aims to optimize the control and planning of temporary contracts, streamlining contract management with varying durations and enhancing decision-making for future hires.


Redesign of Meu Maná
This case study presents a redesign of the Supermercado Maná app, focusing on improving navigation, usability, and conversion. The updates including a restructured home page, categories, product pages, and cart—aim to streamline the user experience.
Professional Experience
Tech Headhunter
Prisma Consultoria de Impacto Ltda
I identify and recruit talent for technology positions, ensuring alignment between technical skills, company culture, and market expectations. I conduct interviews and assessments to map candidates' skills, experience, and potential. I use advanced sourcing strategies to attract qualified professionals and streamline hiring processes.
Web Design
AquaBureau
I worked on the creation and development of websites using Divi on WordPress, ensuring responsive layouts aligned with UX/UI best practices. I conducted user experience tests to optimize navigation, accessibility, and conversion rates. I collaborated on various projects, combining design and functionality to deliver effective visual and interactive solutions.
Web Design Intern
AquaBureau
Experience in developing and maintaining websites on WordPress, where I had the opportunity to learn about creating responsive layouts, analyzing metrics in Google Analytics, and conducting satisfaction surveys to enhance the user experience.
Veterinary Clinic Reception Assistant
CEMEV Ubatuba
Customer service, appointment scheduling, making calls for confirmations and reminders, managing and organizing patient records, and providing administrative support to ensure the smooth operation of the clinic.